OVO’s Flagship Store in London is Opening This Friday

After launching a UK and EU online store for OVO earlier this year, Drake has now announced that the OVO London Flagship store, first revealed back in April, will be opening November 17.

There’s no word yet as to what exactly will drop during the store’s opening, but we assume there will be London-exclusive merch as well as product from OVO’s FW17 collection in conjuction with Roots Canada.

The store will be located in London’s iconic Soho neighborhood at 1C Poland Street and will open to the public at 12 p.m. GMT this coming Friday.

OVO LONDON FLAGSHIP STORE OPENING 11.17.17 at 12PM GMT address is 1C POLAND ST. SOHO, LONDON @welcomeovo 🇬🇧

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Stay tuned for updates as November 17 inches closer. Until then, revisit OVO’s NYC flagship store.

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